Maria Laura Ramirez Campos
About Candidate
Hi!
My name is Maria Laura Ramirez, and I am located in Costa Rica. I am a mother and a wife. I
have two dogs, and I consider myself an easygoing person.
It comes naturally to me to build sincere relationships with each person I get to know.
I believe that regardless of the differences between two people, there’s always an opportunity to learn from one another. That’s why I am passionate about communications and how they can be leveraged in marketing.
Life has taught me the importance of being a self-starter and a self-sufficient individual, and I strive to apply this philosophy every day.
Education
Work & Experience
I was responsible for managing and supporting the following areas:
-Workflow and team performance.
-VMUserGroup events (onsite and online) promotion, including content and graphic delivery.
-Creation of email marketing HTMLs (AMER) and communication of VMware Twitter channel performance.
-VMUG Voice monthly newsletter content, deliverables tracking, and stakeholder metrics.
-Communication plans and deliverables.
-VMUG community programs.
-Internal marketing and awareness activities.
-Data analytics reporting through Marketo.
-List pull requests based on demographic criteria for potential VMUG resources worldwide.
Responsible for managing and developing:
-Internal communication strategies (Customized and preferred channels).
-The development of recruiting marketing brand communication.
-The strategy for achieving the "Great Place to Work" Human Resources Certification.
-Mass email communications and surveys through CRM.
-Workplace and Internal Media management.
-Intranet maintenance and oversight through SharePoint.
-Internal communication and marketing internships.
Responsible for:
-Developing and monitoring marketing and communication strategies (both internal and external).
-Maintaining brand guidelines and graphics creation for marketing plans, feasibility studies, market research, corporate presentations, and mass email communications.
-Handling logistics for external events, including direct communication with stakeholders.
-Generating communication and marketing reports for the Headquarters.
-Managing local recruiting communications.
-Maintaining the website through a content editor and social media content creation.
