
Kilandra Bass
About Candidate
I believe I would be an excellent fit for the Package Manager role due to my strong background in data-driven product management and user-centric design, demonstrated through successful projects at Nike and Ralph Lauren. My ability to collaborate effectively with cross-functional teams to drive measurable outcomes aligns perfectly with emphasis on teamwork and innovation. Additionally, my analytical mindset and experience in defining user journeys equip me to create engaging experiences that resonate with customers across diverse services. I am passionate about building innovative consumer products that not only meet business objectives but also redefine user expectations.
Education
MBA
Business Administration with concentrations in accounting and finance
Work & Experience
● Leveraged data from cross-functional partners to drive product planning, scoping out a self-serve capabilities project for Nike.net with the potential of a $2M+ increase in sales revenue and improved customer survey score ● Defined user journey which required creating a product intent document and collecting user feedback via A/B testing
● Supervised the launch of integrating the full assortment of Ralph Lauren Home products to the North American website resulting in ~ $1B in sales by building an emotional and interactive customer experience ● Managed JIRA/Confluence workflows to successfully launch 40-160 digital campaigns/projects a year working cross-functionally with Marketing, Creative, Product, UI/UX, and Development teams to deliver digital solutions
● Co-facilitated the launch of the customization configurator on our US/EU/APAC sites to help improve customer experience which resulted in a 7% global increase for digital in Q1 '18
● Optimized sample flow from distribution centers to site, improving operational efficiency by 125%
● Proposed and implemented new techniques to enhance audit effectiveness and efficiency across 5 departments, developed reference documentation, monitored corrective actions, and led special case initiatives